“Add the appropriate materials and knowledge together and offer a wide range of special effects as transparent market”
This means;
-The widest range of effect machines
-Wide knowledge about the materials to be used
-national as well as international support
-Discreet collaboration capabilities
-a company only decorated on Dry-Hire "so no shows"
- drop-off points from Rotterdam and Amsterdam
Specialism
Special effects are a true addition for the events market. By opening, concerts, video recordings to pass by, you could name it.
In the preliminary phase of this market, there was a clear separation within the segment, each kept his/her focus on just the specialty where one good at is/was. This includes audiovisual, light companies to pyrotechnic companies or sound laser show companies. For various reasons, there was a manner to run on just the Special effects products and above all the addition in the range. The specialists of everyone's segment were to extend the assortment, usually forced, with special effects. It was invested a lot but little by little, there was a clear separation between "the side" and the real specialists.
"Common mind"
Where the companies Pyrofoor de Amsterdam and Showeffects deployed its specialism. Was there a regularly coöperation, support each other at a personnel shortage or exchanging thoughts to the right choice in special effects for the right shows. Just the word "coöperation" was the foundation for Effectmachines Rental. In addition, there was close contact between manufacturer Magic FX, in development of products but also correct the backup in stock. Not only for defective material, but support at a shortage of material.